SERVICES

Brand Identity Development

Content Strategy & Planning

Branding Strategy

INDUSTRY

Automotive / EV

The Challenge

MECPower Energy approached Communication Crafts with a mission: build a standout brand for their EV two-wheeler, RunR. In an industry facing low awareness and trust, RunR had to break through not only against the big players in the EV space but also convince buyers to switch from traditional petrol bikes. The goal? To make RunR the go-to choice in the competitive world of two-wheelers.

The Solution

We kicked off by diving deep into the EV two-wheeler landscape, uncovering gaps in the market and opportunities to stand out. Starting from scratch, we built the RunR brand from the ground up—everything from the catchy, memorable name to its striking visual identity. We defined a strong brand strategy that didn’t just focus on the launch but also set the stage for long-term growth. With a sleek logo, clear positioning, and an identity that speaks to the future of EV adoption, RunR is ready to lead the charge.

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Trusted Performance Marketing Company UK
Trusted Branding Company UK
Trusted Branding and Design Agency
Trusted Video Production Company London
Advertising Agency in London

This is where we take our shot and ask you out 

We will wait and patiently stare at our screens

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