SERVICES

Branding & Design

Packaging Design

Illustration & Storytelling

Brand Recall & Engagement

INDUSTRY

FMCG

THE CHALLENGE

The snacking aisle is a battlefield—brands fighting for attention, shelves packed with choices, and consumers making quick decisions. Cornado SnacAtac needed packaging that didn’t just sit there but stood out, grabbed attention, and boosted recall—all while keeping marketing spend low.


THE SOLUTION

Communication Crafts introduced a distinctive tin format, instantly setting SnacAtac apart from competitors. Custom Mexican calaca-inspired illustrations brought each flavour to life, creating a bold visual identity. More than just design, this packaging became a storytelling tool, making SnacAtac a brand consumers remembered